Ivory poaching has been in the news lately, as it continues to be a major problem in spite of the fact that it is internationally banned. On Thursday, retired NBA player Yao Ming returned from a trip to Kenya where he met and interacted with indigenous elephants and tribes. Ming witnessed the repercussions of elephant poaching and became appalled with what he saw. “I think we need to increase the public awareness of what ivory is made of,” says Ming. The famous basketball player advocated for animal welfare in the past when he joined WildAid to help spread awareness about the Chinese delicacy, shark fin soup.