Makeup guru Carli Bybel—who has amassed more than four million subscribers and 364 million views of her YouTube videos since 2011—released a video about her first day as a vegan. Bybel was initially inspired to go vegan as a way to address her eczema flare-ups, but after researching the cruelty involved in the production of meat and dairy, the social media star made a commitment to rid her life of animal products. After watching videos of male chicks ground up as a byproduct of the egg industry and cows suffering for the production of milk, Bybel said, “Once you see something with your own eyes, it changes everything.” Bybel’s cat, Cindy, made an appearance in the 14-minute clip, which finds the vlogger stating, “All I could think about was my baby,” adding, “They have feelings, they have love, they are aware.” She goes on to explain how “the whole industry is so screwed up. It’s all a business, so they’re not telling you what’s going on.” Bybel also urges her fans to follow in her footsteps: “If you guys do your research, I guarantee you will not want to eat meat,” Bybel said. “If I can convince five of you to switch over to being vegan, that will make me feel better about myself because I sit up here, recommend makeup and fashion but at the end of the day, all that stuff doesn’t matter.” Before signing off, Bybel revealed that she will begin working on ridding her makeup collection of cruelty and teased that she is working on creating an upcoming vegan product.