Starting this week, British-born vegan journalist and entrepreneur Katrina Fox will become a bi-weekly contributor to Forbes. Fox will cover topics such as plant-based news, trends, and vegan entrepreneurs. “I’m really pleased and excited that such a renowned business media outlet is keen to feature regular coverage on the vegan and plant-based sector,” Fox tells VegNews. “I hope it encourages existing entrepreneurs to veganize their businesses and inspires anyone considering starting a business to run it on vegan principles.” Fox—who is a longtime journalist and the founder of consulting company Vegan Business Media—approached Forbes editors with the idea that the plant-based sector is rapidly growing and is in need of regular editorial coverage, and the editors agreed. “There’s so much fantastic innovation in this sector at the moment and the more we can get the business community on board,” Fox says, “the better chance we have of ending animal use, abuse, and exploitation by providing plant-based alternatives.” Fox’s first feature (titled “Should You Sell Your Mission-Driven Brand To A Larger Company That Doesn’t Share Your Values?”) was published this week—a timely topic following Japanese brand Otsuka’s acquisition of vegan cheese brand Daiya Foods for $325 million. Fox will be a featured speaker at the inaugural Plant-Powered Women Leadership Conference Series—an event aimed at empowering vegan women—on March 17 in Sydney, Australia.