Today, retail company Macy’s Inc. announced it will no longer sell fur at all of its outlets by the end of the 2020 fiscal year. The commitment to end fur sales includes all Macy’s and Bloomingdale’s private brands (as well as items sold from brand partners), along with Macy’s, Inc. discount stores, including Macy’s Backstage and Bloomingdale’s The Outlet. “Over the past two years, we have been closely following consumer and brand trends, listening to our customers and researching alternatives to fur. We’ve listened to our colleagues, including direct feedback from our Go Green Employee Resource Group, and we have met regularly on this topic with the Humane Society of the United States and other NGOs. Macy’s private brands are already fur free so expanding this practice across all Macy’s, Inc. is the natural next step,” Jeff Gennette, chairman and chief executive officer of Macy’s, Inc, said. “We are proud to partner with the Humane Society of the United States (HSUS) in our commitment to ending the sale of fur. We remain committed to providing great fashion and value to our customers, and we will continue to offer high-quality and fashionable faux fur alternatives.” In addition to no longer selling fur at its approximately 680 retail outlets, Macy’s will close its fur vaults and salons. Macy’s announcement comes less than one week after California became the first state in the US to ban the sale and manufacture of fur. “We applaud Macy’s, Inc.’s forward-thinking and principled decision to end the sale of fur by the end of fiscal 2020,” HSUS CEO Kitty Block said. “This announcement is consistent with the views of countless consumers in the marketplace, and other retailers should follow. With so many designers, major cities, and now a state taking a stand against the sale of fur, we’re that much closer to ending this unnecessary and inhumane practice.”