ForAnima, a recently launched animal-friendly, all-inclusive department store, offers the vegan community a one-stop shop for clothing, beauty products, accessories, and gourmet food. Founded in New York City, forAnima believes consumers should vote with their dollar and support “ethnical companies that are owned and operated by individuals who have demonstrated a love for animals, social justice, and human rights.” A section of the website is dedicated to companion animals and features an assortment of fun-shaped treats, eco cleaners, and shampoo. ForAnima will also allow vegan vendors to create personalized stores through the site, similar to Amazon marketplace, to sell their compassionate products.
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