Ford recently unveiled its newest car model: the vegan Mustang Mach-E SUV—which will be available for purchase online and at certified Ford dealerships in late 2020. The electric SUV is a departure from Ford’s traditional Mustang models in its design, including its interior—which can be ordered in a variety of trims, all of which are vegan. “We wanted it to be an animal-free product,” Brittany Moss, a color and materials designer at Ford, said about the Mach-E. Moss explained that the decision for making a fully vegan model was based on the type of customer Ford hopes to attract. Ford is joining a growing number of car manufacturers in creating new vegan models, including Volvo (which will release Polestar 2, its first vegan car, in 2020); Tesla (which finally developed a vegan steering wheel for its Model 3 earlier this year); and Audi (which will begin manufacturing its vegan e-tron GT concept car in 2020.)

Love the plant-based lifestyle as much as we do?
Get the BEST vegan recipes, travel, celebrity interviews, product picks, and so much more inside every issue of VegNews Magazine. Find out why VegNews is the world’s #1 plant-based magazine by subscribing today!

Subscribe