Vegan Men’s Journal

Mainstream magazine Men’s Journal, which has a circulation of more than 700,000, published an article September 7 titled, “The Men’s Journal Guide to Going Vegan.” Citing a number of vegan experts, the story outlines what to expect the first three weeks of a vegan diet, including feeling lighter, being able to “breathe easier,” experiencing increased energy, and overall having a “brighter mood and outlook.” The article then details meal plans—including fruits and vegetables as “your new meat”—,products, and how to get protein. The story encourages changing to a vegan lifestyle as a way to improve both health and well-being.