Vegan Ice Cream Company Experiencing Triple-Digit Growth

The dairy-free ice cream market is exploding with a number of national brands, including Nada Moo!.


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Austin-based vegan ice cream brand Nada Moo! recently expanded to Whole Foods Markets nationwide and has rolled out four new flavors, including That Snickerdoodle Dough, Chocolate Cherry Fudge Brownie, Pistachio Nut, and Salted Caramel. Nada Moo! CEO Daniel Nicholson told food news outlet Food Navigator that the company has experienced a 75-percent growth rate every year and expects this year to bring them into triple digits. While Nada Moo! launched in 2004 with a focus on marketing its coconut milk-based products to vegans and those with dairy allergies, Nicholson says that the company currently is “catering to anyone and everyone,” particularly millennials. When it comes to what Nicholson thinks of large companies such as Ben & Jerry’s entering the dairy-free market, he stated, “I think it’s neat that brands like us and Coconut Bliss have started a pint-sized revolution that some of the larger brands now want to be a part of.”