New film Billie Eilish: The World’s a Little Blurry—a documentary about vegan pop singer Billie Eilish—just premiered in cinemas and on Apple TV+. Made by Apple Original Films and in association with Interscope Films, the documentary is directed by Emmy Award-winning filmmaker R.J. Cutler, who created documentaries such as The War Room, A Perfect Candidate, Thin, and The World According to Dick Cheney. 

The film follows the young vegan artist’s meteoric rise to fame after the release of her debut album When We All Fall Asleep, Where Do We Go?, which Eilish produced in her bedfroom with the help of her brother and fellow musician FINNEAS. Eilish previously discussed her feelings about being documented ahead of her performance at iHeartRadio’s ALTer EGO concert in January 2020. “I’ve seen no part of [the documentary],” the 18-year-old musician said. “I’m terrified. I’m freaked out. They’ve been filming since like July of 2018. Who has that much footage of them that they’ve never seen? I’m terrified.”

In conjunction with the release of the documentary, Eilish launched a limited-edition apparel collection and partnered with Postmates, which is promoting “Billie Eilish’s Plant-Based Picks”—the vegan artist’s favorite plant-based restaurant options—on its delivery platform. 

Billie Eilish’s vegan life
Eilish has been vegan since 2014 and in recent years has become increasingly outspoken about the damaging effects of animal agriculture on the environment, often using her social media platforms to urge her fans to go vegan. Between co-producing her Grammy Award-winning album When We All Fall Asleep, Where Do We Go? and launching a vegan clothing line with H&M, Eilish helped promote her mother Maggie Baird’s Support + Feed initiative, which supports vegan restaurants while providing food to frontline workers and others in need during the COVID-19 pandemic.

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